Privacy Policy

Cococio, as the core apparel brand meticulously developed by Wenshui Meifang E-commerce Co., Ltd., has always focused on providing high-quality pink dresses, blue dresses, and red dresses to female consumers worldwide. Relying on the company's mature global transportation service network, it delivers products to consumers. During the brand's operation and service provision, we fully recognize the importance of users' personal information and understand that protecting user privacy is the core foundation for maintaining trust between the brand and consumers. To help you clearly understand how we collect, use, store, and protect your personal information, as well as the rights you are legally entitled to, we have formulated this Privacy Policy in accordance with relevant laws and regulations such as the "Personal Information Protection Law of the People's Republic of China" and combined with the brand's actual business operations (including dress sales, global transportation services, after-sales support, etc.). This Policy elaborates on the full-process specifications for our personal information handling, ensuring that every operation is transparent, legal, and necessary, and effectively safeguarding your privacy rights from infringement.​
I. Scope and Scenarios of Personal Information Collection​
  1. In the process of you using Cococio's related services, we will collect personal information necessary to achieve the service objectives based on service requirements. The specific scenarios and types of information are as follows:​
  • Account Registration and Login Scenario: If you need to register an account on Cococio's official website (www.cococio.com), we will collect your email address (such as the email you use to receive account verification emails and order notifications; you can also contact us via this email or customer@cococio.com for inquiries about information collection later) and the account password you set (the password will be encrypted and can only be modified by you through verification methods). If you choose quick login, you may need to provide your mobile phone number (if you fill in your commonly used number, you can also refer to the format of our contact number +86-19885455631 to retain a valid number) to receive a verification code. Such information is only used for identity verification to ensure account security.​
  • Order Processing and Global Transportation Scenario: When you place an order to purchase a pink dress, blue dress, or red dress, we will collect your name (for confirming order ownership and the identity of the logistics recipient), delivery address (including detailed street, house number, city, postal code, country/region, to ensure accurate delivery through global transportation services), contact information (mobile phone number or email, for notifying you of order progress and logistics information), and order-related information (such as the style, color, size, quantity, order amount, and payment time of the purchased dress). This information is the necessary basis for completing order processing, arranging stock preparation and shipment, and providing global transportation tracking services. The lack of such information may prevent the order from proceeding normally.​
  • Browsing and Service Optimization Scenario: When you visit Cococio's official website, we will collect non-identity-identifying device and browsing information, such as device model, operating system, browser type, IP address, access time, browsing page records, and stay duration. This type of information is only used to analyze the official website's operation status (such as users' attention to dresses of different colors), optimize page loading speed and interactive experience, and troubleshoot website faults. It will not be used in association with your identity information nor for targeted promotion.​
  • After-Sales Support Scenario: When you apply for return, exchange, or consult about dress quality issues, we will collect your order number, problem description, and relevant evidence (such as photos of damaged dresses). If it is necessary to arrange after-sales processing for you (such as reissuing products or refunding shipping fees), we may re-verify your delivery address and contact information to ensure the smooth implementation of the after-sales plan.​
  1. We always adhere to the "minimum necessity" principle in collecting personal information and will not force you to provide information unrelated to services in any form. If you refuse to provide necessary information, some services (such as placing orders for purchases and global transportation and delivery) may not be used normally, but it will not affect your access to basic functions such as browsing product information on the official website and learning about brand updates.​
II. Purposes and Methods of Personal Information Use​
  1. The personal information we collect will be strictly used for the following purposes, and the methods of use comply with legal requirements and will not exceed the reasonable scope related to services:​
  • Order Processing and Product Delivery: Using your name, delivery address, contact information, and other information to complete order confirmation, stock preparation, and packaging; delivering dresses to your designated address through global transportation services; and notifying you of the logistics tracking number and transportation progress via email or SMS to facilitate your tracking of the package.​
  • After-Sales Support Services: When you apply for after-sales services, using order information, problem descriptions, and evidence to verify the problem situation (such as determining whether dress damage is caused by transportation) and communicate solutions (such as arranging exchange or refund for you), ensuring that your after-sales needs are resolved efficiently.​
  • Service Optimization and Experience Enhancement: By analyzing device and browsing information, understanding users' preferences for official website functions and dress categories (such as the popularity of pink dresses), optimizing the official website's page layout (such as displaying popular styles in a prominent position) and improving the content of product detail pages (supplementing instructions for dress fabric care), to provide you with a browsing and shopping experience that better meets your needs.​
  • Security Assurance: Using IP addresses, device information, etc., to identify abnormal access behaviors (such as multiple attempts to log in to different accounts from the same IP), prevent cyber attacks, and protect account security, avoiding damage to your information and property rights. At the same time, in accordance with legal requirements, necessary order and personal information are retained for compliance audits and responding to regulatory inspections.​
  • Communication and Notification: Sending necessary notifications such as order confirmation, logistics updates, and after-sales processing results via the email or mobile phone number you provided. If you subscribe to brand new product previews (requires your active check and consent), we will also send you new product information (such as the launch of a new red dress). You can cancel the subscription at any time through email or account settings.​
  1. Without your explicit authorization, we will not use personal information for purposes other than those specified in this Policy, nor will we transfer, lease, or sell it to any third party (except as stipulated by laws and regulations, such as cooperating with judicial authorities in investigations). If it is necessary to adjust the purpose of information use due to business development (such as collecting size information for the newly added dress customization service), we will notify you in advance via email (customer@cococio.com) or official website announcement, and will only change the usage method after obtaining your written or online confirmation.​
III. Storage and Protection Measures for Personal Information​
  1. Storage Method and Duration: Your personal information will be stored on our designated encrypted servers, which are deployed in computer rooms that meet security standards. SSL encrypted transmission technology is adopted to ensure that information is not illegally intercepted or tampered with during transmission and storage. The storage duration is determined based on the purpose of the information and legal requirements: Order-related information (such as name, address, and order content) will be retained for 1 year after the order is completed and the after-sales support period (usually 7 days after receipt) ends (for handling potential disputes), and then anonymized (information that can identify you will be deleted, and only statistical data such as order amount and product type will be retained); Account information (such as email and encrypted password) will be immediately deleted or anonymized after you cancel your account; Device and browsing information will only be retained for 3 months and automatically cleared upon expiration.​
  1. Security Protection System: Wenshui Meifang E-commerce Co., Ltd. has established a comprehensive information security management system, equipped with a professional security technology team, and regularly conducts vulnerability scanning and security hardening on servers and systems to prevent risks such as virus attacks and data leakage. At the same time, we implement strict permission management (such as only after-sales personnel can view order-related information) and security training for employees who have access to personal information, clarify information handling specifications, and strictly prohibit employees from accessing, copying, or disseminating user information without authorization. If an employee violates the regulations, they will be held legally responsible.​
  1. Restrictions on Third-Party Cooperation: If we entrust third-party service providers (such as global logistics partners and payment platforms) to handle part of the business (such as logistics delivery and payment settlement), we will sign a strict confidentiality agreement with the third party, requiring them to use personal information only within the authorized scope (such as logistics providers can only obtain your name and address for delivery) and adopt security protection measures equivalent to ours. We will supervise and audit the third party's personal information handling behaviors to ensure your information security; if the third party causes information leakage due to its own reasons, we will assist you in holding it accountable.​
IV. Users' Rights Regarding Personal Information​
  1. As the right holder of personal information, you are legally entitled to the following rights. We will provide necessary assistance for you to exercise these rights without charging any unreasonable fees:​
  • Right to Know: You have the right to know the scope, purpose, and method of our collection and use of your personal information. If you need to inquire about relevant information, you can send an email to customer@cococio.com, stating your name, account (if any), contact information, and inquiry needs in the email. We will provide you with detailed feedback within 1 working day.​
  • Right to Access and Correct: You have the right to access your personal information (such as order history, delivery address, and account information), which can be viewed independently through the "My Account" page on the official website. If you find errors in the information (such as incorrect delivery address or changed contact information), you can modify it independently on the official website or apply for correction via email. After verifying your identity (such as requiring you to provide the order number and mobile phone verification code), we will complete the modification within 1 working day.​
  • Right to Delete: If you believe that the personal information we have collected no longer needs to be retained (such as you no longer use the account or the order has exceeded the storage period), or you wish to cancel your account, you can apply for information deletion by sending an email to customer@cococio.com. After verifying your identity and confirming that there are no pending orders or after-sales disputes, we will complete the information deletion or anonymization within 3 working days and notify you of the processing result via email.​
  • Right to Withdraw Consent: If you have previously authorized us to use certain personal information (such as subscribing to new product previews), you can withdraw the authorization at any time through email or account settings on the official website. After withdrawal, we will no longer use the relevant information based on this authorization, but it will not affect the information processing behaviors that have been completed based on your authorization (such as new product notifications that have been sent).​
  1. If you encounter difficulties in exercising the above rights (such as being unable to log in to your account to modify information) or have objections to the processing results, you can consult us by calling our contact number +86-19885455631. We will provide you with further assistance, such as guiding you to submit an application through other methods or re-verifying the processing results.​
V. Protection of Minors' Personal Information​
  1. We fully recognize the particularity of protecting minors' personal information. If you are a minor under the age of 18, you must read this Privacy Policy with the accompaniment of a legal guardian and obtain the guardian's written or oral consent before using Cococio's services (such as placing an order to purchase a dress).​
  1. If a legal guardian discovers that a minor has provided personal information without authorization (such as a minor registering an account or filling in a delivery address without permission), they can contact us via email (customer@cococio.com) or phone (+86-19885455631) and provide relevant certification materials (such as the guardian's identity certificate, the minor's identity certificate, and proof of guardianship relationship). After verifying the authenticity of the materials, we will delete the minor's personal information within 2 working days, take technical measures to prevent the minor from using the service without authorization again, and notify the guardian of the processing result.​
VI. Update and Notification of the Privacy Policy​
  1. With the update of laws and regulations, the development of brand business (such as adding dress customization services and expanding the scope of global transportation), or the upgrading of technical means, this Privacy Policy may need to be revised. We will publish the updated policy text in a prominent position on Cococio's official website (such as the "Privacy Policy" section at the bottom of the homepage) and notify you of the updated content, effective date, and reasons for revision via email (sent to the email address you provided).​
  1. It is recommended that you regularly visit the official website to check for updates to the Privacy Policy. If you continue to use Cococio's services (such as browsing the official website or placing orders for purchases) after the Policy is updated, it indicates that you have fully read, understood, and agreed to the updated Policy content; if you do not agree to the updated terms, you can stop using the relevant services and apply for deletion of your personal information via email, and we will handle it in accordance with your request.​
VII. Dispute Resolution​
If you believe that our personal information handling practices violate this Policy or relevant laws and regulations, resulting in damage to your privacy rights, you can first communicate and negotiate with us via email (customer@cococio.com) or phone (+86-19885455631). We will contact you within 3 working days after receiving your feedback, jointly verify the situation, and negotiate a solution; if the negotiation fails to reach an agreement, you can also file a complaint with the personal information protection supervision department in the location of Wenshui Meifang E-commerce Co., Ltd. (such as the relevant authority in Lüliang City, Shanxi Province) or safeguard your legal rights through litigation.​
Cococio has always regarded user privacy protection as an important cornerstone of the brand's development. Wenshui Meifang E-commerce Co., Ltd. will also continue to invest resources to optimize the information security system, ensuring that your personal information is fully protected when you purchase pink dresses, blue dresses, and red dresses and enjoy global transportation services, allowing you to experience the brand's services with peace of mind.